In America gift cards have been a great success for years and now gift cards are getting a footing in the Netherlands as well.
This is logical because the gift card offers many advantages compared to the ‘old fashioned’ gift voucher. One of those advantages is that the gift card only gets a value after it has been purchased. This gives you the possibility to promote the gift cards around the shop without you having to worry about theft or fraud.
More information about gift cards and the extensive possibilities of this product can be found in the chapter Gift cards.